This is for you, the artist (to be), who want to strengthen your entrepreneurial side. It’s also for the art teachers out there who want to help prepare their students for the world outside school. We believe that many of the key skills and attitudes needed as an entrepreneur are the same ones you already possess as an artist, like creativity, drive and commitment. We also believe that ‘networking’ and ‘promotion’ don’t have to be dirty words, but can become a natural part of the artistic process. Likewise, ‘money’ and ‘security’ are nothing to sneer at, but form the foundation to your practice. Creativity as a Career consists of this field guide and a deck of cards. With this material we aim to lay out for you the key skills, attitudes and knowledge that you will need as an a self-employed artist, AKA a “creative entrepreneur”. We realise that being a creative entrepreneur means using your creativity and talent to find your own way, so what you won’t find here is supposed solutions or an well-worn path to follow. Rather, this material is meant to inspire and empower you to use your creative talents to channel your inner entrepreneur. To read more about the project and download the cards for free go to www.el-art.org. Good luck on your journey !